Certified Hospitality Manager (CHM) Practice Exam

What is the primary goal of organizational communication?

1. To increase profits through advertisement

2. To build up employee morale, satisfaction, and engagement

3. To create a competitive work environment

4. To streamline management processes

The correct answer is: To build up employee morale, satisfaction, and engagement

The primary goal of organizational communication is to build up employee morale, satisfaction, and engagement. Effective communication within an organization fosters a positive atmosphere where employees feel valued, informed, and connected to the company’s goals. When communication channels are open and support a culture of feedback, it leads not only to enhanced morale but also to increased job satisfaction and higher levels of employee engagement. This, in turn, can result in improved performance, collaboration, and reduced turnover, ultimately contributing to a more productive and harmonious workplace. Strong communication practices encourage a sense of belonging and purpose among employees, making them more likely to contribute positively to the organization’s objectives. While the other options relate to different aspects of an organization, they do not encapsulate the foundational goal of communication, which is fundamentally about connecting people and ensuring they are aligned and motivated within the workplace.